Ghotb, Hamidreza (2011) Corporate social responsibility (CSR) in catering industry : the perception of diners and their buying behavior / Hamidreza Ghotb. Masters thesis, University of Malaya.
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Official URL: http://pendeta.um.edu.my/client/default/search/res...
Item Type: | Thesis (Masters) |
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Additional Information: | Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2011. |
Uncontrolled Keywords: | Social responsibility of business; Consumer behavior; Caterers and catering--Marketing |
Subjects: | H Social Sciences > HF Commerce |
Divisions: | Faculty of Business and Accountancy |
Depositing User: | Ms Juhaida Abd Rahim |
Date Deposited: | 14 Apr 2012 13:39 |
Last Modified: | 20 Sep 2013 16:48 |
URI: | http://studentsrepo.um.edu.my/id/eprint/2124 |
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