K. S. Gopala Iyer, Subramaniam (1998) A TQM approach on the measurement of customer satisfaction for users of cellular telephones / Subramaniam a/l K.S. Gopala Iyer. Masters thesis, Universiti Malaya.
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Official URL: http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01...
| Item Type: | Thesis (Masters) |
|---|---|
| Additional Information: | Dissertation (M.B.A) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 1998 |
| Uncontrolled Keywords: | Consumer satisfaction--Malaysia--Case studies Cellular radio equipment industry--Malaysia--Quality control Cellular radio equipment industry--Malaysia--Customer services |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor |
| Divisions: | Faculty of Business and Accountancy |
| Depositing User: | ms noor ain mat noor |
| Date Deposited: | 15 Apr 2012 11:07 |
| Last Modified: | 12 Oct 2014 11:55 |
| URI: | http://studentsrepo.um.edu.my/id/eprint/2297 |
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