Li, Tit Ching (2009) Antecedents of purchase intentions among Malaysian consumers towards American products / Li Tit Ching. Masters thesis, Universiti Malaya.
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Official URL: http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01...
Item Type: | Thesis (Masters) |
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Additional Information: | Dissertation (M.B.A.) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2009. |
Uncontrolled Keywords: | Boycotts--Malaysia--Case studies ; Consumers--Malaysia--Attitudes |
Subjects: | H Social Sciences > HF Commerce |
Divisions: | Faculty of Business and Accountancy > Operations and Management Information Systems |
Depositing User: | Ms Siti Mawarni Salim |
Date Deposited: | 26 Apr 2012 09:46 |
Last Modified: | 11 Jul 2013 10:10 |
URI: | http://studentsrepo.um.edu.my/id/eprint/3403 |
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