Uzir, Emilia Rosemera (2010) Customer-based brand equity of the sportswear market in Malaysia / Emilia Rosemera bt. Uzir. Masters thesis, Universiti Malaya.
![[img]](http://studentsrepo.um.edu.my/style/images/fileicons/application_pdf.png)
| PDF (Introduction) Download (55Kb) | Preview | |
| PDF (Chapter 1) Download (518Kb) | Preview | |
| PDF (Chapter 2) Download (233Kb) | Preview | |
| PDF (Chapter 3) Download (103Kb) | Preview | |
| PDF (Chapter 4) Download (530Kb) | Preview | |
| PDF (Chapter 5) Download (171Kb) | Preview | |
| PDF (Reference) Download (94Kb) | Preview | |
| PDF (Appendix) Download (306Kb) | Preview |
Official URL: http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01...
| Item Type: | Thesis (Masters) |
|---|---|
| Additional Information: | Dissertation (M.B.A.) -- Sekolah Perniagaan Pascasiswazah, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2010. |
| Uncontrolled Keywords: | Branding (Marketing)--Malaysia--Case studies ; Brand name products--Valuation--Malaysia |
| Subjects: | H Social Sciences > HF Commerce |
| Divisions: | Faculty of Business and Accountancy |
| Depositing User: | Ms Siti Mawarni Salim |
| Date Deposited: | 12 Apr 2012 22:33 |
| Last Modified: | 10 Jul 2013 16:20 |
| URI: | http://studentsrepo.um.edu.my/id/eprint/1594 |
Actions (For repository staff only : Login required)
| View Item |
