Consumer ethnocentrism : a survey of graduate executives / Kenny Teoh Guan Cheng

Teoh, Kenny Guan Cheng (1996) Consumer ethnocentrism : a survey of graduate executives / Kenny Teoh Guan Cheng. Masters thesis, Universiti Malaya.

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                      Item Type: Thesis (Masters)
                      Additional Information: Dissertation (M.B.A.) -- Fakulti Ekonomi dan Pentadbiran, Universiti Malaya, 1996
                      Uncontrolled Keywords: Consumer behavior
                      Subjects: H Social Sciences > HF Commerce
                      Divisions: Faculty of Economics & Administration
                      Depositing User: Mr Mohd Khalifah Idris
                      Date Deposited: 13 Apr 2012 21:44
                      Last Modified: 30 Jul 2013 15:38
                      URI: http://studentsrepo.um.edu.my/id/eprint/1966

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