The relationships among service quality, corporate image, student satisfaction and positive word-of-mouth in a Malaysian private university / Khoo Yen Ting

Khoo, Yen Ting (2012) The relationships among service quality, corporate image, student satisfaction and positive word-of-mouth in a Malaysian private university / Khoo Yen Ting. Masters thesis, University of Malaya.

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                      Item Type: Thesis (Masters)
                      Additional Information: Thesis (M.B.A.(Acc.)) - Faculty of Business and Accountancy, University Malaya, 2012
                      Uncontrolled Keywords: Relationships; Private university
                      Subjects: H Social Sciences > HF Commerce
                      Divisions: Faculty of Business and Accountancy
                      Depositing User: Puan Marzulaila Johari
                      Date Deposited: 26 Apr 2012 14:11
                      Last Modified: 29 Aug 2013 13:33
                      URI: http://studentsrepo.um.edu.my/id/eprint/3418

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