Rama, Meyyappan (1970) Promotion of a product: A case study approach of Rinso / Rama Meyyappan. Undergraduates thesis, University of Malaya.
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Item Type: | Thesis ( Undergraduates) |
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Additional Information: | Academic exercise (B.A. )- Faculty Economics and Administration, University of Malaya, 1970. MST |
Uncontrolled Keywords: | Promotional environment; Promotional strategy and execution; Promotional cost; Problems and solutions |
Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HG Finance |
Divisions: | Faculty of Economics & Administration |
Depositing User: | Mr Mohd Safri Tahir |
Date Deposited: | 15 Feb 2017 15:57 |
Last Modified: | 15 Feb 2017 15:57 |
URI: | http://studentsrepo.um.edu.my/id/eprint/6995 |
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