Penggunaan laman web dalam pemasaran buku ilmiah : kajian terhadap penerbit-penerbit Universiti di Malaysia Maizatul Azura Haji Yahya

Yahya, Maizatul Azura (2004) Penggunaan laman web dalam pemasaran buku ilmiah : kajian terhadap penerbit-penerbit Universiti di Malaysia Maizatul Azura Haji Yahya. Masters thesis, Universiti Malaya.

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                          Item Type: Thesis (Masters)
                          Additional Information: Dissertation (M.Publish.Stud.) -- Jabatan Pengajian Media, Fakulti Sastera dan Sains Sosial, Universiti Malaya, 2004
                          Uncontrolled Keywords: Internet marketing--Malaysia ; Book industries and trade--Malaysia--Marketing; Publishers and publishing--Malaysia--Marketing
                          Subjects: Z Bibliography. Library Science. Information Resources > Z719 Libraries (General)
                          Divisions: UNSPECIFIED
                          Depositing User: Puan Suzila Md Din
                          Date Deposited: 06 Apr 2012 01:42
                          Last Modified: 17 Jul 2013 15:02
                          URI: http://studentsrepo.um.edu.my/id/eprint/278

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