Dual core evaluation : an integrative approach in comparing and measuring the effectiveness of airlines web sites / Wong Fei Khoon.

Wong, Fei Khoon (2005) Dual core evaluation : an integrative approach in comparing and measuring the effectiveness of airlines web sites / Wong Fei Khoon. Masters thesis, University of Malaya. .

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                          Item Type: Thesis (Masters)
                          Additional Information: Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2005.
                          Uncontrolled Keywords: Airlines--Computer network resources--Evaluation.; Web sites--Evaluation
                          Subjects: H Social Sciences > HF Commerce
                          Divisions: Faculty of Business and Accountancy
                          Depositing User: Puan Norashikin Ismail
                          Date Deposited: 24 Apr 2012 12:20
                          Last Modified: 11 Jul 2013 11:22
                          URI: http://studentsrepo.um.edu.my/id/eprint/3256

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